In this era of advanced technologies and the digitized business sphere, we can buy and sell everything online using a variety of digital channels. E-commerce is one of the most popular business models for selling products and services to an international market without facing barriers of time, location and boundaries. With the latest tech tools and devices, we are better able to start e-commerce businesses easily even without having technical skills and expertise. Mehtabjit Teja is a prominent name in the electronic commerce industry that has built an online empire from scratch.
Who is Mehtabjit Teja?
Mehtabjit is known as the founder of a popular online watch brand Branzio. The store is currently selling watches to customers from different corners of the world and still seeking opportunities for growth.
Mehtabjit Teja started his journey as a digital marketer when he moved to Canada in 2008 and polished his skills to be an expert. He has gained knowledge of e-commerce while working as a digital strategist and realized that there is huge potential and endless opportunities in the e-commerce sector that online entrepreneurs can reap of. And he decided to start his own business to dip his toes in the industry. Now, Mehtabjit Teja E-commerce is a chain of 15+ established online brands with a team of 75+ highly skilled workers performing their duties from different locations of the world.
Mehtabjit has his full hands-on managing Branzio watches and other online brands with a vision to grow businesses with a huge customer base. He is aware of the importance of automation in the e-commerce industry to fulfil the expectations of modern consumers. His innovative ideas and approaches have made him a successful serial entrepreneur in the e-commerce sector.
Why Building Relationships is Important in E-commerce? Mehtabjit Explained
Gone are the days when traditional marketing and old-school selling methods were popular and working. In this modern world, a variety of communication tools and channels are available to promote businesses online, attract more new customers and build PR. Personalization is the key element to making your business successful in this competitive landscape. Building strong relationships with customers is the only way to deliver them personalized experiences.
Mehtabjit says that e-commerce brands should stop sales pitches in order to build fertile and long-lasting relationships with customers. This doesn’t really mean that you need to be slow in closing deals, but you should hear out customers first, understand their needs and then provide appropriate products or services to win their hearts by solving particular problems they might be facing.
At Mehtabjit Teha Branzio, he hears out customers first and then closes a deal that is 10X better than a sale made just for earning profit. E-commerce business owners should try this technique to see how word of mouth spreads out and boost sales incredibly, he adds.
Make Your Customers Feel Special and Valued
Your attitude towards your leads and customers defines your brand. You have better control over influencing your relationships with customers via an emotional human touch to make them feel special and valued.
Customer Services is for sales, Mehtabjit Teja said.
In order to keep modern consumers pleased, and loyal to your brand, you need to provide them with exceptional customer services that meet their expectations and requirements. Not only your product, but your marketing strategies should fulfill the needs of new customers while retaining old customers for repeat sales.
Excellent customer service is very much important in this competitive business landscape to outpace your competitors and stay ahead of the game. Along with having a team of experts, you should be using advanced automation and digital tools to scale and grow your e-commerce business effectively, Mehtabjit advised online entrepreneurs for scaling their businesses.
